Since 2009 e-Lace has been a fully integrated Media Agency and Player Support Service provider with a focus in the gaming industry for the Brazil and Latin America Region.

Using our unique expertise covering the full spectrum of Internet marketing services, we help our client’s gaming operations to reach the desired market penetration in the region by using proven, local online marketing strategies and services.

Our range of services include full Internet Marketing and Media Agency, SEO, Email Marketing, Media Planning, Mobile Apps, and Social Marketing.

We provide Affiliate Marketing with over 1200 registered publishers in the region, a locally operated Customer Service, Player Care, Chat Moderation and a Call Center department both in Portuguese and Spanish.

Our services

Media Strategy and Planning

Pay-per-click advertising, AdWords, SEM, and Social Media Advertising. Campaign setup, budgeting, run, report and optimization. Offline: radio, tv, print and display and traditional media.

SEM / SEO Search Engine Marketing

SEO Best Practices, Top quality Digital Content Generation, On site – Off site optimization, Increase your online visibility and put your brand in front of the right audience, on the right channel, at the right point in their purchasing cycle with our SEO services.

Social Media Marketing

Social Media Content, Moderation, Media Planning, Organic Engagement and Apps Gamification. Social networking sites today have a increased impact on the overall online marketing efforts.

Email Marketing

Retention, Acquisition, Reactivation, direct marketing still delivers. We’ve honed our email marketing process to create a results-driven approach to messaging, Call To Action, lead capture and conversion metrics.

Affiliate Program

Through our Partners Only, one of the most renowned gaming affiliate programs, your business can reach over 1200 affiliates in the continent, whether you are attracting players to Sports, Casino, Poker, Games or Bingo.

Player Support

Player Support Services, Customer Care, Call Center Services, Chat Moderation and Player Reactivation. We will take care of your Players 365 – 24 – 7

e-lace is a Digital Agency, we help our clients achieve new levels of performance through creative solutions.

Billion People

Billion Dollars in the Gaming Industry


Annual Growth

Global Market

About Us

No two companies are alike, and even those sharing a common trade, have particular characteristics and needs. Working with business of different sizes and gaming verticals, our dedicated account managers make sure each client receives our best, making ourselves responsible for their business success.

For the past 5 years we’ve been helping business develop strong, successful online presence for Latin America market.


e-Lace is a company specialized in the design, development and implementation of effective online marketing strategies. Our mission is to provide our know-how in the entertainment industry, game distribution and content for mobile and desktop platforms, allowing our clients to respond quickly and efficiently to the dynamics of the market, thus improving their competitiveness and productivity. Our professional services are distinguished by a personalized assistance, applying the best practices, processes and ultimate technologies available.


Consolidate ourselves as the leading company in the online services market, maintaining a demand level with processes of continuous improvement, based on innovation, quality and customer service.




We firmly believe that the path to success is built with commitment and an absolute transparency of our services. Our clients have a complete understanding of every step of our process and receive regularly updated reports. Our programs include distinct deliverables that you will be able to see and measure.



Above all, we stand for integrity. We have confidence in the services we provide and only take clients we know we can help to succeed. If we cannot help our clients meet their goals, if our services are not right for our clients, we will let them know.


Team Work

At e-Lace we believe in the richness of teamwork, thus enhancing better interaction and customer service, being always available to meet your questions and needs. Quality and success in the online world, comes from true cooperation. Let us be your partners in success.

We develop digital products and services that turn into business for our customers.
Creativity, design and production platforms.

Success Stories

Successful businesses rely on eLace’s Marketing, Intelligence and Customer Services solutions to improve the player acquisition, retention and recovery goals.



The number one online gaming operation in LATAM has achieved and consolidated its leadership position by using eLace services. eLace services for include: Customer Service, Affiliate Marketing, Media Buy, and Media Services.

Bingo Bombo


Bingo Bombo uses eLace marketing intelligence consulting services and marketing tools (Affiliates, SEO and E-mail Campaigns) for their successful positioning in their target markets.

Mundifortuna is an online gaming operation and betting platform that uses eLace marketing services for Customer Service, Affiliate Marketing, Media Buy, and Media Services.

AGS Gaming Platform


e-Lace supports AGS with marketing intelligence to develop and maintain its platform and marketing tools that enhance user experience. eLace also has , and marketing intelligence to penetrate its target markets successfully.

Patagonia Entertainment


e-Lace supports Patagonia Entertainment with market know how to develop its content & platform, and marketing intelligence to penetrate its target markets successfully.

Contact Us

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