e-Lace – Media Agency – LATAM gambling industry.

e-Lace is an unrivaled media agency
offering a fully integrated customer service function
dedicated for the LATAM gambling industry.

Product Management

We believe that providing the best player experience is essential. That’s why our casino team has been specially trained to deliver a product to meet the very highest entertainment standards. We have more than 15 years’ experience in dealing directly with players in the largest markets in Latin America, working together with the most-established gaming providers in the world, understanding the tastes and preferences of different players.

Service

We provide the very best marketing services for clients to deliver a seamless transition from setting up a business to guaranteed success.

We excel across the entire spectrum of digital marketing services, helping our clients’ gaming operations penetrate the desired market using proven online marketing strategies and services.

Marketing

A marketing plan plays an integral role in an overall business strategy. Our marketing experts and consultants offer the best marketing and planning services to suit your gaming business. In addition, we provide the perfect tools and experience for acquisition, retention and reactivation initiatives.

Development & IT Support

Aligning your business goals with ours means we succeed together. Working in unison throughout project analysis, development, implementation and set-up provides the perfect foundation. Underpinned by a decade of experience in developing gambling websites, game provider integrations, payment processors and team of certified technicians paves the way for positive results.

Services

Design

The e-Lace design team combines branding, web design, promotional design and animation to develop a unique brand identity for each client, according to their personality, audience and objectives.

Specialized marketing service exclusively for sports betting. A considerable amount of resource is spent on this vertical as it is a booming market and where companies can generate significant growth to boost business.

Quality

Is responsible for evaluating the quality of transactions generated with customers. It evaluates the professionalism, the accuracy of the information provided to the end user, the processes and tries to identify the causes of mistakes, in order to streamline the operations area.

Payment Management

e-Lace provides a payment management service adapted to suit your business scheme. We have a team of professionals who ensure a successful, fast and efficient payment system for your gaming business.

SEO

Our team of consultants offer precise search strategies for a wide range of brands, helping them boost rankings. We are highly confident we can do the same for your company.

Content

At e-Lace we value the importance of content as a strategic tool when promoting our products in the online market. Our content department is responsible for the correct use of language.

Marketing Casino

At e-Lace, we firmly believe that the player experience is the most important factor. Therefore, our Casino team has been specially trained to meet players’ entertainment expectations.

Sales - Loyalty

Personalization, omni-channel, speed, precision and feedback are the keys to the success of any marketing and sales campaign. For these to flourish the best technology platform is required to automate the processes and monitor performance of marketing campaigns and sales management.

Fraud prevention and money laundering

Fraud is a practice that can contaminate any type of business, without the company even noticing that this type of malpractice is being carried out. At e-Lace we provide first class fraud prevention policies and procedures.

Customer Service

The e-Lace Customer Service is available 24 hours a day, 365 days a year. We have professional agents with proven experience and attention to details in three languages: English, Spanish and Portuguese.

Social Media

Our mission as a team is to build, sustain and improve the link between the brand and its audience. Social networks are a fundamental bastion of digital marketing and the user experience.

Human management

We can assist our clients in Employment Management, designing and implementing the best talent search and selection strategies providing services aligned to the business strategy and talent management.

Training

Training becomes a fundamental pillar to nurture the knowledge that every employee must have to guarantee satisfaction of the end user. Having expert personnel, with thorough training in everything relating to the service is the perfect combination to achieve the highest quality of service.

Sports Trading

The trading department oversees 100% of the operation of the Sports vertical. We have a team of professionals with extensive experience in the management of different sites.

About us

No two companies are the same. Even those sharing a common trade have unique characteristics and needs. Our dedicated account managers guarantee each client receives the best service possible to deliver business results.

Since 2009, we’ve helped our clients develop a strong and successful online presence in the LATAM gaming market.

Our Clients

We provide all the services required to run a successful operation

Partners

Salsa Technology is a leading B2B company that develops customised solutions for the iGaming industry in Latin America and Europe. It is managed by professionals with over 20 years of experience across online and land-based gaming.

This allows Salsa to be internationally recognised as the go-to business platform in Latin America. Thanks to its localisation expertise, Salsa delivers iGaming operation models ready to market and succeed.

e-Lace is an unrivaled media agency offering a fully integrated customer service function dedicated for the LATAM gambling industry.