Since 2009 e-Lace has been a fully integrated Media Agency and Player Support Service provider with a focus in the gaming industry for the Brazil and Latin America Region.

Using our unique expertise covering the full spectrum of Internet marketing services, we help our client’s gaming operations to reach the desired market penetration in the region by using proven, local online marketing strategies and services.

Our range of services include full Internet Marketing and Media Agency, SEO, Email Marketing, Media Planning, Mobile Apps, and Social Marketing.

We provide Affiliate Marketing with over 1200 registered publishers in the region, a locally operated Customer Service, Player Care, Chat Moderation and a Call Center department both in Portuguese and Spanish.

Our services

Media Strategy and Planning

Pay-per-click advertising, AdWords, SEM, and Social Media Advertising. Campaign setup, budgeting, run, report and optimisation. Offline: radio, tv, print and display and traditional media.

SEM / SEO Search Engine Marketing

SEO Best Practices, Top quality Digital Content Generation, On site – Off site optimization, Increase your online visibility and put your brand in front of the right audience, on the right channel, at the right point in their purchasing cycle with our SEO services.

Social Media Marketing

Social Media Content, Moderation, Media Planning, Organic Engagement and Apps Gamification. Social networking sites today have a increased impact on the overall online marketing efforts.

Email Marketing

Retention, Acquisition, Reactivation, direct marketing still delivers. We’ve honed our email marketing process to create a results-driven approach to messaging, Call To Action, lead capture and conversion metrics.

Affiliate Program

Through our Partners Only, one of the most renowned gaming affiliate programs, your business can reach over 1200 affiliates in the continent, whether you are attracting players to Sports, Casino, Poker, Games or Bingo.

Player Support

Player Support Services, Customer Care, Call Center Services, Chat Moderation and Player Reactivation. We will take care of your Players 365 – 24 – 7



E-lace is a Digital Agency, we help our clients achieve new levels of performance through creative solutions.



Billion People

Billion Dollars in the Gaming Industry


Annual Growth

Global Market

About Us


Our mission is to provide our clients with industry leading online Marketing and Consulting Services.

No two companies are alike, and even those sharing a common trade, have particular characteristics and needs. Working with business of different sizes and gaming verticals, our dedicated account managers make sure each client receives our best, making ourselves responsible for their business success.

Our 100+ employee team works with small, medium-sized, and large businesses, helping clients improve market penetration, generate high quality leads, and attract new customers.

For the past 5 years we’ve been helping businesses develop strong, successful online presence for both Brazilian and Latin America markets.


We are proud of our work and the impact it has made in the success of our clients, with proven results through hard metrics, with an emphasis in the bottom line.




Above all, at e-Lace, we stand for integrity. We have confidence in the services we provide and only take clients we know we can help to succeed. If we cannot help our clients meet their goals, if our services are not right for our clients, we will let them know.



We believe in absolute transparency in all of our services. Our clients have a complete understanding of every step of our process and receive regularly updated reports. Our programs include distinct deliverables that you will be able to see and measure.


At e-Lace we pride ourselves on providing first class customer service and interaction, making ourselves always available to address your questions and needs.
Quality and success in the online world, comes from true collaboration, let us be your partners in success.


We develop digital products and services that turn into business for our customers.
Creativity, design and production platforms.


Clients Success Stories


Successful businesses rely on E-lace’s Marketing and Customer Services solutions to improve the player acquisition, retention and recovery goals.




One of the top gaming operations in Brazil, achieved leadership in the market by using exclusively E-lace services. Betmotion has been a partner since 2009, relying on E-lace services for: Customer Service, Affiliate Marketing, Media Buy, and Media Services.



Mundifortuna is a new gaming and betting platform, fair, secure and reliable, expanding in Brazil and Latin America through E-lace marketing services and 24/7 Customer Support through email, telephone and live chat.

Patagonia Entertainment


Patagonia Entertainment is a young and innovative company specialized in creating unique online bingo games that people love to play. Providing clients with a complete platform, bonus back-office, easy integration and marketing support through E-lace.

Contact Us

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